JavaScript video technology only 17 years in the making http://t.co/t1FCSNf7 Not sure why this is relevant, but you might have an idea!
Yes, the lack of need for a browser plug-in is good, but that’s the role of HTML5 which has largely standardized on H.264/MP4 (thank goodness). It will be hard to win against the momentum behind HTML5 and frankly I’d prefer there not to be another alternative, now that we have finally got something like a standard.
Personally, I think this is an interesting technology looking for a reason to exist. I find the claims of “90% less bandwidth” to be suspect at best, and the company provides no details on their site (that I could find).