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Apple Pro Apps

What are my thoughts on Final Cut Pro X?

I’ve been wracking my brain for synonyms for “Awesome” and “Jaw dropping” as Larry Jordan described it, but really, that will do.

With the caveat that we’ve seen only a fraction of a brand new app and what we saw raised as many questions as it answered. Walter Biscardi does a good job of enumerating the unanswered questions and I’m concerned about XML out of and back into Final Cut Pro X. We got a very brief overview of some key features – the headline stuff – but no real depth. Heck, we didn’t even see a single menu being pulled down!

For myself, Final Cut Pro X (nailed the name) was everything I hoped for and more. Last September I opined:

With time to consider, maybe that’s too forward looking, but my fondest hope is that Apple has taken the time to re-imagine Final Cut Pro and a NLE interface in general.

Categories
Apple Pro Apps

What I think I know about Final Cut Pro X

Since the Feb 17 preview of Final Cut Pro X, I’ve got clues as to the new features (well some of them) so this is what I think I know ahead of the announcement. Written on Sunday afternoon but set to publish just before the Tuesday event so as not to ruin Apple’s surprise(s).

In no particular order:

  • Redesigned timeline
  • Integrated browsing and viewing/viewer (no separate viewer)
  • Native DSLR support (H.264 MOV)
  • Probably native MXF and R3D
  • Uses all processors and GPU – really fast
  • Native support for Quartz Compositions
  • Built on AV Foundation
  • 64 bit Cocoa
  • Improved metadata tracking in media files
  • Media management based on a database and metadata in files
  • Display of more metadata from files.
  • File-based workflows only. Log and Capture using utilities from AJA, Blackmagic Design and Matrox.
  • Very fluid interface
  • Render in background
  • Media locations stored with project file, not preferences
  • Support for images and sequences over 4K pixels
  • Better titling – over video I hope.
  • Improved color correction built in (hopefully close to the full Color app)
  • Project file is XML file removing need for XML Import and Export.

    I expect FXscript to be lost to history like Log and Capture and a dedicated Viewer window.

    My in depth analysis of what I’m about to see will be coming Wednesday afternoon April 13, because of the important need to party after the Supermeet, and I’m teaching 10am-1pm Wednesday.

    And I expect to be blown away with what more there is than that list. On the balance of probability it will be in the App store (only?) with a price similar to the last upgrade.

    As for the rest of the Studio. Motion will get an upgrade but I don’t know if we’ll see that shortly or have to wait; DVD SP will disappear, while Soundtrack Pro will also likely get an upgrade.

    Categories
    Apple Apple Pro Apps General

    What I’ve been saying about Final Cut Pro, AV Foundation and QuickTime

    The anticipation might soon be over. At next Tuesday night’s Supermeet in Las Vegas we may get a sneak peek at what Apple has been working on. For those who aren’t regular readers of my blog, here’s links to my evolving thoughts on why Apple needs to rewrite both Final Cut Pro and QuickTime into a modern codebase, and why they may take this opportunity to not just rewrite, but to rethink how modern NLE software works.

    The posts in bold are the key ones.

    No doubt there’s some things I’ve written that are just plain wrong. But I’m expecting that on Tuesday night we’ll see the 64 bit Cocoa Final Cut Pro (using AV Foundation) that I wasn’t initially expecting until 2012, with a complete rethink of the NLE interface for the future.

    Categories
    Apple Pro Apps Item of Interest

    On 9/27/10 I said “Apple, have the right tools to really rethink the interface…”

    On 9/27/10 I said “Apple, have the right tools to really rethink the interface and leapfrog the competition with a whole new application.

    Come Wednesday I think I’m going to be quite happy with my predictive track record.

    Categories
    Apple Pro Apps

    What would a new editing interface be like?

    At the most recent meeting of the Editor’s Lounge (held at Keycode Media) Steve Cohen – blogger and author of Avid Agility – expanded on some of his blogged thinking on the possibilities of a new, more fluid editing interface. An interface that didn’t stop every time you did something!

    And that got me thinking about how Apple might change up the interface, riffing on some of what has been rumored.

    Categories
    Apple Pro Apps Item of Interest

    The Terence and Philip Show Episode 21

    The Terence and Philip Show Episode 21: Talking about the “new” Final Cut Pro http://tinyurl.com/69c9mqw

    This is the show where we talk for twenty eight and a half minutes about a version of Final Cut Pro that neither of us have seen, nor have any real information about. We make some intelligent guesses on what to expect.

    It’ll be fun to revisit this after the new Final Cut Pro is released.

    Categories
    Apple Pro Apps Interesting Technology Item of Interest

    Larry Jordan answers questions about the new Final Cut Pro

    Larry Jordan answers questions from a fan about the new Final Cut Pro.

    Greg was bored last night while I was at Alpha Dog’s Editors’ Lounge and started exploring Xtranormal and came up with this.

    This must have been what it was like for Larry Jordan at LAFCPUG Wednesday night!

    Note, that all you need to do to create these is type in the words.

    Categories
    Apple Pro Apps

    A new 64 bit Final Cut Pro?

    By now you will have heard of, or read, either the Final Cut Pro rumor at Techcrunch, or over at Larry Jordan’s Blog. Techcruch generally has good information, and I seriously doubt that Larry’s post would have been done without a specific OK from Apple – that’s just his style. Both say in one way or another:

    “The biggest overhaul to Final Cut Pro since the original version was created over 10 years ago”

    “Dramatic and Ambitious”

    “a jaw dropper”

    Categories
    Apple Pro Apps Interesting Technology

    Why we want Final Cut Pro rewritten to Cocoa!

    Scott Simmons is running a “28 days of Quicktips 2011” series over at Pro Video Coalition and on day 2, in parallel with the release of the Manifesto titling plug-in for Final Cut Pro, he points out that Manifesto has built-in spell check, the only FCP titling option that does.

    What probably isn’t immediately obvious to the average user of these tools, is that the programmers at Noise Industries had to do zero extra programing to get spell check in a title plug-in. It’s part of the package that comes when you call (in your application or plug-in) the appropriate Cocoa framework – NSTextView for those few who care!

    Categories
    Apple Pro Apps Business & Marketing

    Why are we all worried Apple will abandon Pro Video… [Updated Jan 16]

    There seems to be a constant panic among Final Cut Studio users that Apple is “going to abandon professional video” because it isn’t the first thing that Apple talks about at every press conference or event. But it shouldn’t be. Pro Apps are a relatively small – but highly profitable – division within Apple. True the focus is on iOS devices, which turns out to be a great thing for professional video because that’s likely where the next (and desperately needed by Final Cut Studio and Apple’s other QuickTime-based apps) version of QuickTime is coming from.