Category: Distribution

Digital Distribution issues

Massive Research On ‘Piracy’ Debunks entire Foundation of US Foreign IP Policy

Post author By Philip
Post date March 14, 2011

Massive Research On ‘Piracy’ In Emerging Economies Released; Debunks Entire Foundation Of US Foreign IP Policy http://tinyurl.com/6lfu6dp

I’ve long said that I welcome good research into the issues surrounding unauthorized distribution, because the “studies” sponsored by industry groups are elaborate hoaxes debunked by none less than the US Government Accounting Office.

I could quote sections of the article on the report but really, if you’re concerned about “piracy” and have believed any of the BS from the MPAA or RIAA’s debunked reports, then you owe it to your business future to read at least about the report. Either at the Techdirt.com article above, or over at TorrentFreak.com.

Distribution Item of Interest Monetizing The Business of Production

Power to the People: The Democratization of Film.

Post author By Philip
Post date March 12, 2011

Power to the People: The Democratization of Film http://tinyurl.com/4d6o3wq

This is a really good read by Jeff Steele that starts with how production has been democratized through the use of less expensive tools. That ignores a whole lot of costs associated with quality production that aren’t associated with less expensive tools of production, but let’s allow the point for the moment.

His primary point is that, while production is democratized, financing and distribution are not. Again, I wouldn’t argue.

Distribution Item of Interest The Business of Production

YouTube Buys Next New Networks

Post author By Philip
Post date March 7, 2011

YouTube Buys Next New Networks in First Big Content Acquisition http://tinyurl.com/45zosv6 As well as beet.tv’s coverage, paidcontent.org andÂ Silicon Alley Insider have coverage.

As I suggested over a year ago, Google are getting into the content business. As rumored two months ago, Google have purchased Next New Networks for an undisclosed sum. This makes sense as Next New was heavily dependent on YouTube for distribution.

Distribution Item of Interest

Tools for Connecting with Bloggers, Tweets et al

Post author By Philip
Post date March 7, 2011

Tools for Connecting with Bloggers, Twitterers, Superfans and Groups http://tinyurl.com/2vpuv2e

In the modern era of independent production and distribution, the “first audience” is a core concept. Find the first audience – those that will be interested in the topic of your independent project, and reach out to them first.

Finding appropriate bloggers, tweeters, groups (and hopefully) superfans, is the challenging part. These tools are designed to help with that.

No really suitable section for quoting as it’s all just good reference material.

Business & Marketing Distribution Item of Interest

For Every Entertainment Industry Job “lost” to Infringement….

Post author By Philip
Post date March 7, 2011

For Every Entertainment Industry Job ‘Lost’ To Infringement, – 12 Jobs Be Created Elsewhere? http://tinyurl.com/4vtott2

It’s an interesting piece of research particularly int he light of the discredited (by the US Government Accounting Office) “studies” by the RIAA and MPAA, which never take into account any potential positive of unauthorized distribution, aka free publicity.

Distribution Interesting Technology Item of Interest Media Consumption

When Will Apple Cave And Accept Flash?

Post author By Philip
Post date February 28, 2011
11 Comments on When Will Apple Cave And Accept Flash?

When Will Apple Cave And Accept Flash? http://tinyurl.com/4gphemz

To answer the question: probably never. What the iPhone, iPad and iPod touch have shown, 160 million users don’t seem to be having a problem in a Flash-free world.

Business & Marketing Distribution Item of Interest Monetizing

What did TED learn from “Giving it Away”?

Post author By Philip
Post date February 26, 2011

How TED Learned That ‘Giving It (their talks) Away’ Increased Both Popularity And Revenue http://tinyurl.com/4qo4g6k

Distribution Item of Interest Monetizing

Piracy Once Again Fails To Get in the Way of Record Box Office

Post author By Philip
Post date February 26, 2011

Piracy Once Again Fails To Get In Way Of Record Box Office http://tinyurl.com/5stn339

It seems strange to me that the various movie company players continually bleet how piracy is killing their industry and yet – even without changing business models – they still have record year after record year. Something just doesn’t add up.

Distribution Item of Interest

Nice To See How Content Creator Have More Power over Middlemen

Post author By Philip
Post date February 21, 2011

Nice To See How Content Creators Have More Power Over Middlemen http://tinyurl.com/4uze8py

One of the primary pieces of advice from Distribution U’s Peter Broderick an Scott Kirsner is that independents should never assign all their rights to one distributor who then controls their fate. This requires a custom distribution strategy tailored to each project, but ultimately with the filmmaker having a lot more control.

Distribution Item of Interest

Open Letter to Broadcast Dinosaurs Bent on Self Destruction

Post author By Philip
Post date February 14, 2011
2 Comments on Open Letter to Broadcast Dinosaurs Bent on Self Destruction

Letter 2 Broadcast Dinosaurs Bent on Self-Destruction http://tinyurl.com/4gbjmb5