Categories
Business & Marketing Distribution Item of Interest

Time To Move Beyond ‘Sharing’ and ‘Stealing’

Time To Move Beyond ‘Sharing’ And ‘Stealing’ in the Debate over Content http://t.co/qHR4XBSY Neither term helps the discussion.

Categories
Assisted Editing Item of Interest Video Technology

Highlight Hunter Finds Your Best Clips

Highlight Hunter Finds Your Best Clips, Cuts Video Editing By 80% http://t.co/EruxPNpE

 

That’s the headline from Techcrunch but it’s really misleading. Highlight Hunter doesn’t actually “find” your best clips, you tail slate a good bit by covering the lens (black), and then it finds all the black bits, trims them and trims a certain (user specified) time before that.

As one records adventures, whatever they may be, a user bookmarks highlights by momentarily obscuring the camera lens after the highlight is over. Upon returning home, users open Highlight Hunter on a Mac or PC, load the highlight-rich videos, and, after a few minutes, the app has turned the footage into highlight clips.

The nifty thing about Highlight Hunter is that it is compatible with most outdoor video cameras (list here) or media files, and users have the ability to choose the length of their highlights, though the average is about 30 seconds. The app then spits that highlight real out, and the resulting file is compatible with other video editing apps so it can be uploaded to iMovie or the editing software of your choice for more advanced post-production. And, hey, you can also share it directly from within the app to Facebook or YouTube.

Can’t see it has much use in the sort of production I’m interested in!

Categories
Item of Interest The Business of Production

‘Charlie Bit My Finger’ Has Earned $500,000 in 5 Years

‘Charlie Bit My Finger’ Has Earned $500,000 in 5 Years http://t.co/e4hQEo8N

At $100,000 a year, that’s a decent income from capitalizing on one simple video. And yes, they  worked at it.

Categories
Distribution Item of Interest The Business of Production

McDonald’s finds another channel

McDonald’s finds another channel to take its story to the market http://t.co/iAKkCFvv

This must be close to the ultimate branded media project!  Over the last five years it’s become increasingly obvious that branded media – production funded directly by the “brand” – will be a major funding channel in the future. Instead of renting an audience from an intermediary (TV/Cable channel) they buy them directly by funding the production.

Categories
Distribution Item of Interest

When Stealing Isn’t Stealing.

When Stealing Isn’t Stealing http://t.co/yY49iqEF

The problem is that most people simply don’t buy the claim that illegally downloading a song or video from the Internet really is like stealing a car. According to a range of empirical studies, including one conducted by me and my social psychologist collaborator, Matthew Kugler, lay observers draw a sharp moral distinction between file sharing and genuine theft, even when the value of the property is the same.

Categories
Item of Interest The Business of Production

Distributor Neglects Indie Filmmaker’s Movie… So Pirate it says Filmmaker

Distributor Neglects Indie Filmmaker’s Movie, So He Asks Fans To Pirate It http://t.co/QpkMec9W

Obscurity is worse than ‘piracy’!!

Categories
Assisted Editing Item of Interest

7toX for Final Cut Pro Version 1.0.4

7toX for Final Cut Pro Version 1.0.4 now free in the App Store. Improved support for alternate apps using FCP 7 XML and more bug fixes:

Categories
Interesting Technology Item of Interest Metadata The Business of Production

Episode 43: The trend to reality TV

Episode 43: The trend to reality TV http://t.co/ov9N3zA5

Terence and Philip start with a discussion of why we’re trending toward reality Television away from scripted. What are the implications for workflows? Where is the distinction between documentary and reality?

There’s a discussion on reality TV production techniques. Followed by some of the ideas Philip has for saving time on the Solar Odyssey Challenge show using metadata using Time Associated Metadata inspired by OnLocation/Adobe Story workflows. Philip discusses some of the software ideas he has for metadata acquisition.

 

Categories
Item of Interest Media Consumption

Web Original News Video Get Twice the Views as TV Clips

Web Original News Video Get Twice the Views as TV Clips http://t.co/MHcBBP3o

An interesting data point from Stokes Young, and Executive Producer at MSNBC:

Video news created exclusively for the Web gets about twice as many streams online as videos clips from broadcast programming, says Stokes Young, Executive Producer of MSNBC.com in this interview with Beet.TV

Note how important transcripts have been to improving the findability of the clips.

Categories
Distribution Item of Interest Media Consumption

More Movies Will Be Streamed Than Watched on Disc in 2012.

More Movies Will Be Streamed Than Watched On Disc In 2012 http://t.co/6oOvgKnG And that’s the legal viewings!

Legal online viewings of films will more than double to 3.4 billion this year from 1.4 billion in 2011, IHS said today in a statement. Physical viewings of DVDs and Blu-ray discs will shrink to 2.4 billion from 2.6 billion, according to the forecast.

Unlimited-streaming subscription plans, including those offered by Netflix Inc. (NFLX) and online retailer Amazon.com (AMZN)’s Prime service, accounted for 94 percent of all paid online movie consumption in the U.S. last year, Englewood, Colorado-based IHS said. Streamed movies have been replacing video discs, much as streamed music is overtaking compact audio discs.

Of course, that’s little solace if your client(s) still demand shiny discs!